Home watch add-ons: charge for the work you're already doing

Most operators charge one flat rate per visit and stop there. It's simple. It also treats a small condo and a waterfront estate the same, and ignores the extra services owners actually want. Package your service into clear tiers with optional add-ons. Clients pick the level of care they need, and your revenue per home goes up.

Start with two or three clear tiers

Clients don't want a menu of twenty choices. They want to pick a level and trust you with the rest. Offer a small, legible set of tiers and make the differences obvious.

• Standard: routine visual checks on a fixed cadence, with a report after every visit.
• Premium: more frequent visits, faster reporting, and light coordination of vendors or deliveries.
• Concierge / estate: high-touch service for complex properties. Pools, docks, multiple systems, tighter response times.

Add-ons owners actually pay for

Add-ons capture the work that falls outside a routine visit. Price each one to your time. Offer it where it fits the property:

• Pre-storm and post-storm visits in storm-prone markets.
• Extra or emergency visits beyond the standard cadence.
• Vendor coordination: meeting and overseeing a contractor for a repair.
• Package and mail acceptance, or prepping the home for the owner's arrival.
• Key holding and access coordination for cleaners, deliveries, and trades.
• Seasonal open-up and close-down checks at the start and end of a season.

Price add-ons to your real costs

Treat each add-on like a visit. Estimate the time it takes (including drive time and documentation), apply your target hourly rate, add a margin. An emergency or post-storm visit that pulls you off your route should price higher than a routine one. Every extra service should be profitable, not a favor that quietly eats your margin.

Present packages so clients trade up

How you present options shapes what people choose. A clear three-tier layout makes the middle tier feel like the sensible default. Naming add-ons explicitly ("post-storm visit") makes them easy to say yes to. Set expectations in your service agreement, then bill the extra work cleanly. With NestWatch you invoice for add-ons and extra visits right alongside the property they belong to, so nothing billable slips through.